Our network of consumer lifestyle PR specialists apply their creativity to develop and execute effective campaigns that reach your consumers. Our consumer lifestyle marketing PR team continues to deliver proven results with product and service launches, experiential campaigns, and media and influencer relations.
We know how to tell our clients’ stories. Placing your story at the front of the conversation is our goal. We know how because many of us are former journalists.
MEDIA RELATIONS SPECIALISTS
Our media relations specialists leverage their well-established relationships to secure placements in top-tier outlets. By constantly exploring new media channels, developing original storylines and regularly monitoring editorial calendars, the media relations team works to create a diverse media coverage portfolio for your brand.
TARGETED MEDIA DROPS
Of course we do that! It is important to get new products out to the right media who will write about it, but also as important, to curate the story we want them to deliver to their readers. We create high-quality materials summarizing who “the brand” is and what “the brand” stands for that will accompany each media drop. Each packaging tells the story behind the brand and reinforces its unique essence.
EARNED MEDIA
To get consumers talking about the brand we develop content partnerships, manage media and influencer drops and seed lifestyle story ideas with media, as well as, create engaging and timely outreach aimed to build PR AWARENESS and lead the conversation around the brand.