Influencers should be complimentary to your integrated marketing plan, not the focus. Our agency will leverage the persuasive voices of influencers that will connect your brand to new audiences and impact purchasing decisions. They will also be threaded throughout the campaign to help spread awareness. We know exactly what it takes to make all parties benefit from a collaboration. Allow us to take care of negotiations and contracts – our goal is to make sure our influencers and brands are getting the most out of their efforts.
Once you have the foundation of a paid social and digital marketing plan in place, integrating digital influencers can really help to amplify your brand’s experiential marketing campaign to build awareness, brand love, and participation with hundreds of thousands of millennial customers.
Check out this incredible example – L’Oréal Paris Canada.